convertkit Review 2021

 

convertkit Review 2021

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You've come to the correct spot if you're searching for a new email marketing platform and want to know if ConvertKit is appropriate for you. Here is our full ConvertKit evaluation for 2021, which includes:

What Is ConvertKit and How Does It Work?

Why do I require the services of an email service provider (ESP)?

Features of ConvertKit

Pricing for ConvertKit

ConvertKit's Key Advantages

ConvertKit's drawbacks

More Resources on ConvertKit and Email Marketing to Read, Listen, and Learn.

What Is ConvertKit and How Does It Work?

ConvertKit is a company that provides email services (ESP). It's a technological platform that allows you to deliver email campaigns to a list of subscribers. ConvertKit is one of hundreds of email marketing platforms available, and it's the one we like and use at SPI. Despite our prejudice, we'll go over the features, benefits, and downsides of ConvertKit as we perceive them in this piece to help you determine if it's the perfect ESP for your company.

Why do I require the services of an email service provider (ESP)?

You may already be aware of what an ESP is and why you require one if you are reading this. However, if you don't have one, an email service provider (ESP) is the most crucial piece of technology to support your email marketing plan. Email marketing is one of the most effective ways to create relationships with your audience while also selling your products and services. Let's have a look at why this is the case.

Email marketing, in its most basic form, entails delivering emails to a group of individuals who have chosen to hear from you by “subscribing” to receive your emails. You could potentially do this using a basic email software like Gmail, but we don't suggest it because it will rapidly become inadequate (and your personal email account would be marked as spam if you send too many emails from it!).

As your company expands and more people sign up to receive your emails, you'll want to be able to do more complex things with your email marketing, such as personalizing the emails individuals get based on their interests and analyzing reports and analytics to see what's working and what isn't.

You must also ensure that you are not invading people's privacy or spamming them. An email service provider also assists you in complying with regulatory requirements throughout the world, such as the CAN-SPAM legislation in the United States, the General Data Protection Regulation (GDPR) in the European Union, and the Anti-Spam Law in Canada (CASL).


Features of ConvertKit

Emails are sent Drip campaigns/autoresponders Send a series of prewritten emails to a portion of your list's subscribers in response to a certain event or activity, with the goal of encouraging them to do a specified action. Send out mass emails. On a specified day, send regular announcements or one-time emails to your subscribers. Compliance with CAN-SPAM, GDPR, and CASL. CAN-SPAM, GDPR, and CASL are regulations that establish standards and requirements for commercial email communications, as well as giving recipients the ability to request that you cease sending them emails—so adherence is essential!

Email content that is dynamic (personalized). Depending on your client segmentation, various text or pictures might be shown in your email content. Email templates that are responsive: Email templates that are ready to use as well as the option to develop your own unique templates. ConvertKit formats your landing pages for a variety of devices, including desktop PCs and mobile phones, automatically. Email editor with a WYSIWYG interface. While you're creating your email, you can preview how it will appear with your template's styling applied using the built-in email editor.


Pricing for ConvertKit

Customized landing pages for mobile devices. Create a landing page to collect email addresses fast with the provided tool. ConvertKit formats your landing pages for a variety of devices, including desktop PCs and mobile phones, automatically. Forms that can be embedded. Drop a Javascript or HTML form, or use the WordPress plugin, anywhere on your website to collect email subscribers. Product sales are important. ConvertKit allows you to create a landing page and collect money for one-time or recurring items. Automations that can be seen. ConvertKit allows you to construct if-then logic-based rule-based routes so that when a subscriber does a specific action, you can send them pre-defined emails or add them to a list.

ConvertKit's Key Advantages

A/B testing is a method of comparing two options. ConvertKit allows you to compare multiple subject lines for your emails and automatically chooses the best one based on open rates. Reporting/analytics/reporting/reporting/reporting/reporting/reporting/reporting Find out how frequently your subscribers open your emails, click on links, and take other activities. Segmentation/tagging. You may send them emails that are more customized to their needs and interests by segmenting your subscribers into multiple groups (similar to but more powerful than other applications' "lists"). Let's speak about price next.



ConvertKit's drawbacks

For a long time, ConvertKit was exclusively available as a premium service. However, if you have fewer than 1,000 members, the firm launched a new free tier in December 2019. As of March 2021, ConvertKit's price choices are as follows:

ConvertKit Free Plan

  • $0 /month for up to 1,000 subscribers

The Free plan includes:

  • Unlimited landing pages & forms
  • Send email broadcasts
  • Sell digital products & subscriptions
  • Email support
  • $29/month for up to 1,000 subscribers (paid monthly)
  • $25/month for up to 1,000 subscribers (paid annually)
  • Tiered pricing up to $2,299/month paid monthly (or $1,916/month paid annually) for up to 400,000 subscribers

    • The Creator plan includes:

    • All the features of the Free plan
    • Free migration from another tool
    • Automated funnels & sequences

    • Convertkit Creator Pro Plan

      • $59/month for up to 1,000 subscribers
      • Tiered pricing up to $2,599/month paid monthly (or $2,166/month paid annually) for up to 400,000 subscribers

      The Creator Pro plan includes:

      • All the features of the Creator plan
      • Facebook custom audiences
      • Newsletter referral system
      • Subscriber scoring
      • Advanced reporting
      • We'll keep this post updated with the most recent ConvertKit price, but you can also go to the ConvertKit pricing page.
      • Let's dive into why we prefer ConvertKit now that it's out of the way!
      • Get started

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